Recent Posts.

Nadis arctic tones Product arctic tones
03.05.2021

Arctic Tones is born from the minimalist style, incorporating a palette of trendy colours to the classicism and monochrome white of Nadis’ Arctic collection.

Arctic Tones is born from the minimalist style, incorporating a palette of trendy colours to the classicism and monochrome white of Nadis’ Arctic collection.

For request info@jorgeherrera.es
Forma 5 BCN showroom Spaces BCN showroom
17.07.2020

The space immerse you into a wide and warm living space in which all the elements and materials are all related to each other.
Visitors will find themselves guided by elegant spatial, material and stylistic sensations.

space: 3000 m².

The space immerse you into a wide and warm living space in which all the elements and materials are all related to each other.
Visitors will find themselves guided by elegant spatial, material and stylistic sensations.

space: 3000 m².

For request info@jorgeherrera.es
Miyazaki golondrina ottoman Product golondrina ottoman
22.03.2019

Following the golondrina armchair, the golondrina ottoman. This piece can be completed by a side table for an even greater experience of comfort.

Following the golondrina armchair, the golondrina ottoman. This piece can be completed by a side table for an even greater experience of comfort.

For request info@jorgeherrera.es
Decco decco fruit attraction booth Spaces decco fruit attraction booth
25.03.2020

Following our design line started 2 years ago… we are adding to the booth new materials, colors and textures from the “earth” generating a friendly sleek space to meet the friends and customers during the exhibition.

Following our design line started 2 years ago… we are adding to the booth new materials, colors and textures from the “earth” generating a friendly sleek space to meet the friends and customers during the exhibition.

For request info@jorgeherrera.es
Nadis nadis showroom Spaces nadis showroom
11.03.2020

The 2020 edition of Nadis showroom began with the idea of enjoying a really good time seeing a museum of modern art, with this concept in mind we started to design a “museum” where the space is unique and creates an impressive atmosphere, but always keeping a balance between the architecture and the Nadis collections.

The 2020 edition of Nadis showroom began with the idea of enjoying a really good time seeing a museum of modern art, with this concept in mind we started to design a “museum” where the space is unique and creates an impressive atmosphere, but always keeping a balance between the architecture and the Nadis collections.

For request info@jorgeherrera.es
Saj Ceramics Nairobi showroom Spaces Nairobi showroom
30.03.2020

Our first project for Africa more specific in Kenya. It is a huge showroom for one´s of the oldest ceramic factories of that continent. The space is divided into three levels, filled with design taste, with an immersive experience of warm living environments and product exhibition «art-walk».

Our first project for Africa more specific in Kenya. It is a huge showroom for one´s of the oldest ceramic factories of that continent. The space is divided into three levels, filled with design taste, with an immersive experience of warm living environments and product exhibition «art-walk».

For request info@jorgeherrera.es
JHS studio’s dossier ’19 Art direction studio’s dossier ’19
27.11.2019

When we work in autoprojects we like to use less conventional resources or processes. In this project we have enjoyed designing our dossier composed of several layers and textures.

When we work in autoprojects we like to use less conventional resources or processes. In this project we have enjoyed designing our dossier composed of several layers and textures.

For request info@jorgeherrera.es
Forma 5 forma 5 orgatec booth Product forma 5 orgatec booth
07.11.2018

We have designed the space of Forma 5 in Orgatec looking for a warm and welcoming environment where nomadic and collaborative work can occur in any area of the stand. We created an exhibition and use area together with 5 areas of a current office, flexible and welcoming.

We have designed the space of Forma 5 in Orgatec looking for a warm and welcoming environment where nomadic and collaborative work can occur in any area of the stand. We created an exhibition and use area together with 5 areas of a current office, flexible and welcoming.

For request info@jorgeherrera.es
Decco decco booth Spaces decco booth
05.09.2018

We created an open and cozy space where they could meet with friends and customers during the Fruit Attraction fair.

We created an open and cozy space where they could meet with friends and customers during the Fruit Attraction fair.

For request info@jorgeherrera.es
JHS studio’s dossier ’18 Art direction studio’s dossier ’18
06.04.2020

When we work in autoprojects we like to use less conventional resources or processes. In this project we have enjoyed designing our dossier composed of several layers and vacuum packaging.

When we work in autoprojects we like to use less conventional resources or processes. In this project we have enjoyed designing our dossier composed of several layers and vacuum packaging.

For request info@jorgeherrera.es
Porcelanosa Group lab table Product lab table
26.07.2018

We updated the working area of ​​the L’Antic Colonial flagship store with a «lab table» that articulates the way of working with the projects and allows different options of interaction with physical samples.

We updated the working area of ​​the L’Antic Colonial flagship store with a «lab table» that articulates the way of working with the projects and allows different options of interaction with physical samples.

For request info@jorgeherrera.es
Porcelanosa Group scene mosaics Product scene mosaics
21.02.2018

We have designed a collection natural stone mosaics based on geometric forms mixed with different textures.

We have designed a collection natural stone mosaics based on geometric forms mixed with different textures.

For request info@jorgeherrera.es
Miyazaki golondrina’s diary Art direction golondrina’s diary
19.02.2018

We wanted to summarize all the experiences we pass through on this project so we made a diary. We use it to explain on the golondrina process on Tokyo furniture fair and the next Milan Salone del Mobile.

We wanted to summarize all the experiences we pass through on this project so we made a diary. We use it to explain on the golondrina process on Tokyo furniture fair and the next Milan Salone del Mobile.

For request info@jorgeherrera.es
Grupo Reqüiez esencia soft seating Product esencia soft seating
20.02.2018

We wanted to create a subtle and elegant soft seating. A system that was creative, flexible, dynamic as a whole, that had the ability to modulate and adapt to spaces through multiple accessories.

We wanted to create a subtle and elegant soft seating. A system that was creative, flexible, dynamic as a whole, that had the ability to modulate and adapt to spaces through multiple accessories.

For request info@jorgeherrera.es
Monga ia Product ia
03.08.2016

ia is a toilet designed for the Asian market, for one of the world’s leading manufacturers of bathroom parts. We tried to move away from conventional models, which are normally more sober and harder-edged. In this way, ia is a more expressive modern piece with flowing lines.

ia is a toilet designed for the Asian market, for one of the world’s leading manufacturers of bathroom parts. We tried to move away from conventional models, which are normally more sober and harder-edged. In this way, ia is a more expressive modern piece with flowing lines.

For request info@jorgeherrera.es
Singular Aroma taste collector Art direction taste collector
23.03.2016

Sombrero Roto is a red wine variety that perfectly defines and fits with our way of working: a commitment to tradition and simplicity supported by new and innovative ideas. With the label, which we intentionally broke and tore, we tried to transmit what is behind this wine, its essence, and the sensations when it is drunk.

Sombrero Roto is a red wine variety that perfectly defines and fits with our way of working: a commitment to tradition and simplicity supported by new and innovative ideas. With the label, which we intentionally broke and tore, we tried to transmit what is behind this wine, its essence, and the sensations when it is drunk.

For request info@jorgeherrera.es
Flos final product communication Art direction final product communication
27.02.2016

We use our technical knowledge of Flos’s product portfolio and its novelties to get the most out of product shots year after year. Also we work for the marketing department to meet its photographic retouching needs, along with the art direction of photographs in situ.

We use our technical knowledge of Flos’s product portfolio and its novelties to get the most out of product shots year after year. Also we work for the marketing department to meet its photographic retouching needs, along with the art direction of photographs in situ.

For request info@jorgeherrera.es
Singular Aroma gourmet selectors Art direction gourmet selectors
15.02.2016

We created the branding for the Singular Aroma Company by using its philosophy as a reference: a brand of special singular products, designed for restaurants to offer original quality menus.

We created the branding for the Singular Aroma Company by using its philosophy as a reference: a brand of special singular products, designed for restaurants to offer original quality menus.

For request info@jorgeherrera.es
Flos new zealand flos showroom Spaces new zealand flos showroom
20.05.2015

The philosophy and essence of Flos, but 20.000km away our house. An open space divided into a meeting zone, a free area and a rear part hidden behind a large wall, capable of generating expectation before being seeing the new products in the lighting catalogue.

The philosophy and essence of Flos, but 20.000km away our house. An open space divided into a meeting zone, a free area and a rear part hidden behind a large wall, capable of generating expectation before being seeing the new products in the lighting catalogue.

For request info@jorgeherrera.es
Polcart exhibition display Product exhibition display
03.02.2016

A simple practical design for an display cases using metal. Thought up to show our modern ceramic pieces, where the important thing is the products and not its support.

A simple practical design for an display cases using metal. Thought up to show our modern ceramic pieces, where the important thing is the products and not its support.

For request info@jorgeherrera.es
Porcelanosa Group premium samples catalogue Product premium samples catalogue
31.01.2016

The Premium character of Woodlovers required a high quality box, with a solid oak front. Also, we designed a small notebook that accompanies the samples and serves as a guide to choose the most adequate wood for each product.

The Premium character of Woodlovers required a high quality box, with a solid oak front. Also, we designed a small notebook that accompanies the samples and serves as a guide to choose the most adequate wood for each product.

For request info@jorgeherrera.es
In house edition flow pot Product flow pot
16.12.2015

Flow is a hanging pot inspired by the delicate equilibrium between balance and simplicity, logic, design and nature. It represents our way of undertaking the job: emphasizing honesty and simplicity, always searching for the beauty of simple things.

Flow is a hanging pot inspired by the delicate equilibrium between balance and simplicity, logic, design and nature. It represents our way of undertaking the job: emphasizing honesty and simplicity, always searching for the beauty of simple things.

For request info@jorgeherrera.es
Porcelanosa Group flagship store Spaces flagship store
16.12.2015

L’Antic Colonial is a new store concept integrated into the Porcelanosa Group’s sales areas. Divided into show, work and customer service areas, it is made up of wood and natural stone.

L’Antic Colonial is a new store concept integrated into the Porcelanosa Group’s sales areas. Divided into show, work and customer service areas, it is made up of wood and natural stone.

For request info@jorgeherrera.es
ICEX live work – curated exhibition Art direction live work – curated exhibition
29.06.2015

After winning the contest to design the NeoCon stand in Chicago, rather than limiting ourselves to the space we also generated a brand style capable of communicating and explaining the concept of the exhibition as well as showing products from different companies in context.

After winning the contest to design the NeoCon stand in Chicago, rather than limiting ourselves to the space we also generated a brand style capable of communicating and explaining the concept of the exhibition as well as showing products from different companies in context.

For request info@jorgeherrera.es
ICEX neocon live work exhibition Spaces neocon live work exhibition
17.06.2015

Nuestra propuesta tiene en cuenta las particularidades de la arquitectura y la forma de trabajar en España, donde la manera de poner en marcha un negocio y emprender han cambiado, así que los espacios de trabajo no pueden quedarse atrás.

Nuestra propuesta tiene en cuenta las particularidades de la arquitectura y la forma de trabajar en España, donde la manera de poner en marcha un negocio y emprender han cambiado, así que los espacios de trabajo no pueden quedarse atrás.

For request info@jorgeherrera.es
Flos news ’15 · ambient pictures Art direction news ’15 · ambient pictures
27.03.2015

We choose the best photographic material to integrate Flos’s products. We search for inspirational environments that highlight the light and adapt to what we want to show. Soft indirect emphasis lighting in elegant settings.

We choose the best photographic material to integrate Flos’s products. We search for inspirational environments that highlight the light and adapt to what we want to show. Soft indirect emphasis lighting in elegant settings.

For request info@jorgeherrera.es
ADCV Commisioned diseño al plato Product diseño al plato
12.02.2015

Vertical Food is the result of the collaboration between our studio, the chef Quique Barella and the master craftsman Arturo Mora Benavent.

Vertical Food is the result of the collaboration between our studio, the chef Quique Barella and the master craftsman Arturo Mora Benavent.

For request info@jorgeherrera.es
Porcelanosa Group woodlovers showcase Product woodlovers showcase
09.02.2015

We designed a welcome space for the L’Antic Colonial showroom where the user can interact with products thanks to touch screens and then experiment with them. As such it is possible to see the catalogue without needing to be attended by a salesperson.

We designed a welcome space for the L’Antic Colonial showroom where the user can interact with products thanks to touch screens and then experiment with them. As such it is possible to see the catalogue without needing to be attended by a salesperson.

For request info@jorgeherrera.es
JHS studio’s dossier ’14 Art direction studio’s dossier ’14
28.10.2014

Our letter of presentation. We don’t want the constant search for simplicity and detail to result in empty words. That’s why our identity, the way we present our work, is the starting point to demonstrate it. We make graphics our ally and the text a way to reach everybody.

Our letter of presentation. We don’t want the constant search for simplicity and detail to result in empty words. That’s why our identity, the way we present our work, is the starting point to demonstrate it. We make graphics our ally and the text a way to reach everybody.

For request info@jorgeherrera.es
Flos news ’14 · product images Art direction news ’14 · product images
27.03.2014

We created and edited the images for the new products Flos presented year after year, maintaining the aesthetic and formal coherence of the brand.

We created and edited the images for the new products Flos presented year after year, maintaining the aesthetic and formal coherence of the brand.

For request info@jorgeherrera.es
Goldwin & Medina G&M catalogue Art direction G&M catalogue
13.02.2014

Redesign of catalogue and material samples collection, around a new brand, with a laborious simplification of content and structuring.

Redesign of catalogue and material samples collection, around a new brand, with a laborious simplification of content and structuring.

For request info@jorgeherrera.es
Flos collection ’13 · in place art direction Art direction collection ’13 · in place art direction
10.10.2013

Sometimes we are lucky enough to be surrounded by grand professionals, with whom the result of our work can only be spectacular. With them we search for better angles and approaches, as well as the exact application of the light when shooting images and depicting products and spaces.

Sometimes we are lucky enough to be surrounded by grand professionals, with whom the result of our work can only be spectacular. With them we search for better angles and approaches, as well as the exact application of the light when shooting images and depicting products and spaces.

For request info@jorgeherrera.es
Flos valencia showroom Spaces valencia showroom
10.10.2013

A technical space where architects, interior designers and lighting designers from around the globe can see Flos’s products, in a professional way that allows them to know the features of each light.

A technical space where architects, interior designers and lighting designers from around the globe can see Flos’s products, in a professional way that allows them to know the features of each light.

For request info@jorgeherrera.es
Flos lighting design, offices Spaces lighting design, offices
26.05.2013

Our knowledge as lighting product designers gives us an advantage when performing these types of projects, as we understand how light works in spaces.

Our knowledge as lighting product designers gives us an advantage when performing these types of projects, as we understand how light works in spaces.

For request info@jorgeherrera.es
JHS dossier 2013 Art direction dossier 2013
16.04.2013

Our first publication speaking about ourselves, about our way of working and the most important projects we have carried out. A humble sincere dossier in which we show just how we are, centred around a volcanic rock from the Canary Islands.

Our first publication speaking about ourselves, about our way of working and the most important projects we have carried out. A humble sincere dossier in which we show just how we are, centred around a volcanic rock from the Canary Islands.

For request info@jorgeherrera.es
Goldwin & Medina goldwin&medina Art direction goldwin&medina
30.03.2013

For this new brand we applied a studied selection of colours and typography to identify and differentiate this curtain accessory firm.
bussiness cards for goldwin medina by jorge herrera studio 2013
bussiness cards for goldwin medina by jorge herrera studio 2013

For this new brand we applied a studied selection of colours and typography to identify and differentiate this curtain accessory firm.

For request info@jorgeherrera.es
Flos LED catalogue Art direction LED catalogue
01.10.2012

For Flos Architectural’s 2012 LED range catalogue we chose a simple technical style so the information was clear and useful. The cover represented a characteristic pixel of light.

For Flos Architectural’s 2012 LED range catalogue we chose a simple technical style so the information was clear and useful. The cover represented a characteristic pixel of light.

For request info@jorgeherrera.es
Flos Architectural light & building booth Spaces light & building booth
11.04.2012

We have collaborated on and designed a number of stands for Flos. We always update and respect the brand’s philosophy.

We have collaborated on and designed a number of stands for Flos. We always update and respect the brand’s philosophy.

For request info@jorgeherrera.es
F.E.H.V. ones exhibition Spaces ones exhibition
16.10.2010

Commissioning and design of the 2010 exhibition of the Valencian Federation of Caterers, at which brands and Valencian designers in the sector took part. A show that gathered the best in the field of design, manufacturing and distribution of Valencian caterers with proposals and original projects.

Commissioning and design of the 2010 exhibition of the Valencian Federation of Caterers, at which brands and Valencian designers in the sector took part. A show that gathered the best in the field of design, manufacturing and distribution of Valencian caterers with proposals and original projects.

For request info@jorgeherrera.es
Offactor inés-table Product inés-table
01.06.2010

Inés-table is a table with an an experimental balancing system in its legs which overcomes the eternal problem of tables that wobble on bar terraces and in restaurants. The system allows the length of the legs to be precisely individually regulated to achieve balance.

Inés-table is a table with an an experimental balancing system in its legs which overcomes the eternal problem of tables that wobble on bar terraces and in restaurants. The system allows the length of the legs to be precisely individually regulated to achieve balance.

For request info@jorgeherrera.es